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FreshTrak
The Mid-Ohio Food Collective’s goal is to end hunger. Period. To do this, they’ve launched FreshTrak—a food bank management platform and customer-facing app—for all food banks to use.
Service
Interviews
Ideation & Strategy Workshops
Brand Identity Design
Digital Product UX/UI
Usability Testing
Made for
ZoCo Design
Year
2020

The hardest part for food banks isn’t getting food—it’s getting the food to hungry people. FreshTrak lowers the barriers for residents to find and receive the food they need. We were brought in to design the customer experience and streamline the accompanying administrative software.
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